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COBRA® GOLF UNVEILS NEW KING TOUR IRONS WITH MIM TECHNOLOGY

by Andrew Morris on October 20, 2020

DELIVERING A NEW LEVEL OF SOFT FEEL AND PRECISION-SHAPING WITH UNMATCHED CONSISTENCY THROUGHOUT THE SET.

Metal Injection Molding (MIM) Technology Affords Highly-Intricate Shape and Design Consistency Never Before Seen in Club Manufacturing.

Cobra King Tour

COBRA® Golf, a leader in golf club innovation, unveiled today the new KING TOUR Irons, which expand its KING family of players’ irons.  A tour cavity back shape is manufactured using Metal Injection Molding (MIM) technology to deliver the most precise shaping with incredibly soft feel that better players desire. Building off the popularity of its KING MIM Wedges, COBRA is applying MIM Technology to a full set of irons for the first time and reinventing the way premium irons are designed and manufactured.      

MIM manufacturing produces a more precise finished product utilizing fewer steps and minimal hands-on post-process polishing, unlike traditional forging and casting processes.  Each iron head is created using a mixture of 304 stainless steel metal powder, which is then heated and injected into a mold.  During the sintering process, the metal is heated to a higher temperature than forgings (1340°C vs. 1200°C), resulting in a tighter-aligned grain structure that delivers the highest level of precision and soft feel, rivaling that of carbon steel forgings. The final step is hand-polishing to deliver the perfect satin finish. While many forgings require moderate polishing to remove excess materials, MIM technology requires only subtle polishing to ensure the shape is consistent from set to set.

Cobra Tour Iron Set

We’ve used our MIM process over the past two years to deliver softer and more precisely-shaped designs in our wedges,” said Tom Olsavsky, Vice President of R&D for COBRA Golf. “Now, in response to demand from better players and our Tour staffers, seeking the same benefits in a full set of irons, our R&D team delivered the KING TOUR Irons.  These irons are softer than any forged offerings on the market, and like their wedge counterparts, offer better consistency in shaping for more precision shot-making on the course. While soft feel and consistency are important in the short-game, optimizing these attributes throughout an entire iron set will give golfers better performance across a wider range of shot selections.”

In addition to the MIM process, the new KING TOUR Irons incorporate the following technologies that drive precision, forgiveness, and excellent feel in a players cavity back iron:

  • Tungsten Weighting – A tungsten weight in the toe better positions the center of gravity behind the hitting zone to deliver the purest, most precise shots with added stability that keeps the ball on target. 
  • TPU Insert – A thermoplastic polyurethane insert is positioned behind the hitting zone to damp vibrations for a soft and buttery feel at impact.    
  • COBRA CONNECT Technology– The COBRA CONNECT, Powered by Arccos™ system utilizes Smart grips on each iron that sync with the Arccos Caddie app to give users the ability to track their shot data so they can improve faster.  The purchase of each set of KING TOUR Irons includes a 90-day free trial of the Arccos Caddie app. 
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